Sales Bookings vs Quota Dashboard for a B2B company:

Sales Team bookings vs quota dashboard
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Business Goal:

Need a daily report delivered in sales team’s inbox that shows Sales Team’s Bookings vs Quota for current & next month.

Brief Description:

Ability to see Bookings vs Quota in near real-time is a key to effectively manage performance for any sales team. Before the project, analyst(s) would have to manually put together this report and since the report took more than a day to put together they couldn’t afford to run it daily and so they delivered this report bi-weekly/monthly basis to the sales team. After the project, the process was automated and the sales team received an email with a report on a daily basis and this helped them see Bookings vs Quota in near real-time. As a famous saying goes “if you can’t measure it, you can’t improve it” (by Peter Drucker) – in this case, the report helped them measure their actual numbers against their goals and helping them improve their sales numbers which directly hits their top-line!

Tools used: SharePoint report subscription, SQL server analysis services, SQL Server Integration services, SQL server reporting services & Excel.

Mockup:

Note: Drill down reports are not shown and the numbers are made up.

Sales Team bookings vs quota dashboard

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Seven ways Analytics can create value in an Organization:

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The value created by Analytics in an organization can be more than one and it depends on what an organization is trying to do with analytic’s – with that, Here’s the list that I compiled from my readings over the past few weeks:

  1. Increases revenue
  2. Creates strategic advantage
  3. Improved decision making (And increasing the speed of decision-making)
  4. Generates innovative insights
  5. Increases productivity
  6. Increases margins
  7. Reduces operational costs